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Video breakdowns

Beauty videos that beat their own creator's normal

1.8K beauty videos in our corpus are scored against their own creator's median — a 50K-view post can be a win for one account and a flop for another, and only that comparison tells them apart. Below: the 24 that beat their own normal hardest, 11 with the opening line that did it.

×4894 own norm

Soy la canela. ¿A eso le llamas barba? Parece pelusa de durazno enfermo. Das lástima. Voy a hacer que te brote pelo de verdad en esa cara de niño.

@objetosad · 16M views

×3010 own norm

TikTok breakdown

@pallybarber · 39M views

×1092 own norm

TikTok breakdown

@itsgabyyyy_ · 8.2M views

×974 own norm

16 weeks no skincare just water

@yo_eliaz · 7.2M views

×810 own norm

TikTok breakdown

@.ami.kdsh · 1.3M views

×808 own norm

YouDontNeedToOverline

@rxthism · 14M views

×649 own norm

TikTok breakdown

@skales_hair_studio · 33M views

×564 own norm

TikTok breakdown

@minimalbyhadda · 4.6M views

×534 own norm

TikTok breakdown

@isaployy · 16M views

×524 own norm

TikTok breakdown

@camiriepe · 1.5M views

×520 own norm

TRY THIS VIRAL PONY HACK

@mabel.and.mya · 12M views

×465 own norm

TikTok breakdown

@nick_11.18 · 8.9M views

×366 own norm

I only wear concealer

@sewphy · 6.6M views

×361 own norm

TikTok breakdown

@nailsby.miriam · 5.2M views

×354 own norm

TikTok breakdown

@ownernhbeautysalon · 654K views

×314 own norm

pov: you grew out the buzzcut

@iamtitusking · 9.7M views

×297 own norm

The worst thing you can do as someone with fine hair is copy the hair care routines of girls with coarse hair.

@charinecheungg · 19M views

×279 own norm

TikTok breakdown

@ownernhbeautysalon · 515K views

×276 own norm

Most Beautiful Person In The World Award.

@cassiepaulin · 11M views

×257 own norm

What do you think - do these curls look like Merida's?

@littlebruke · 43M views

×218 own norm

My Weekly skincare routine ✨

@nikita_gupta1520 · 3.4M views

×196 own norm

TikTok breakdown

@ivana.silva362 · 1.9M views

×178 own norm

If you struggle with your concealer looking cakey and creasy, let me show you how to fix it.

@taylorkratzer · 32M views

×168 own norm

TikTok breakdown

@itsgabyyyy_ · 1.3M views

See who is beating their normal right now

The full database ranks creators by how often they outrun their own median — the one ranking a follower count cannot give you.

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