“In a week?”
@heylina2484 · 178K followers
This creator normally gets 52K views. This one got 65M. That gap — not the raw number — is what makes the format worth copying.
This video showcases a 7-day skincare journey, highlighting the application of a serum and cream to improve skin texture and reduce pores, with daily updates on the progress.
Open original ↗Likes 4.5MComments 12KShares 153K
Why it worked
The video works by leveraging the power of a visual before-and-after transformation over a short, relatable timeframe (7 days). The daily updates create a sense of progression and anticipation, while the close-up shots make the results tangible and convincing. The use of trending audio adds to its discoverability and engagement, appealing to a broad audience interested in quick and effective beauty solutions.