Video breakdowns

E-commerce videos that beat their own creator's normal

2.0K e-commerce videos in our corpus are scored against their own creator's median — a 50K-view post can be a win for one account and a flop for another, and only that comparison tells them apart. Below: the 24 that beat their own normal hardest, 10 with the opening line that did it.

×4670 own norm

“Why is this so therapeutic...”

@garagegymguy · 5.0M views

×2765 own norm

TikTok breakdown

@botekasi5 · 7.0M views

×2016 own norm

“POV: you got your biggest insecurity fixed in 90 days..”

@getspectrumlabs · 40M views

×1681 own norm

“When the kids ask for pop instead of water...”

@hillsidehomestore · 5.8M views

×1017 own norm

TikTok breakdown

@dylzz9 · 1.7M views

×762 own norm

TikTok breakdown

@carpartpro · 4.9M views

×687 own norm

“A new era of smarter health tracking.🙌”

@heykumaar · 13M views

×612 own norm

TikTok breakdown

@findgoodies · 787K views

×534 own norm

TikTok breakdown

@elena.xoxe · 822K views

×521 own norm

TikTok breakdown

@asr_store_ · 1.5M views

×464 own norm

Instagram breakdown

@sunnyroom278 · 3.5M views

×443 own norm

“Let's review and rank the entire Athena Club body mist collection from least favorite to favorite!”

@aliciac.e · 7.3M views

×355 own norm

“Jelly mask?”

@meettikaa · 56M views

×346 own norm

TikTok breakdown

@bronnybuilds · 541K views

×279 own norm

TikTok breakdown

@theenticestudio · 564K views

×240 own norm

“Dear friends, don't worry, my eyes won't hurt. This glue-free design won't hurt my eyes. Even if it's close to my water line, I won't feel it. Everyone's sensitivity is different. You can stick it a little higher🥰🫶🏼”

@jomaybeauty_official · 797K views