×0“I need to share all the things I do to fake being well rested, because my sleep schedule is not good.”
@notbrookemonk · 13M followers
This creator normally gets 754K views. This one got 338K. That gap — not the raw number — is what makes the format worth copying.
A young woman shares her morning routine and favorite eye patches to look refreshed despite a bad sleep schedule. She demonstrates how to use the eye patches on different parts of her face while doing other morning activities.
Open original ↗Likes 8.3KComments 223Shares 44
Why it worked
The video works because it addresses a common relatable problem (bad sleep schedule) and offers a practical, easy-to-implement solution. The creator's genuine tone and demonstration build trust, while the product placement is integrated naturally into her routine. The use of on-screen text for key information and a clear call to action for a sale further enhances its effectiveness.
How to reproduce this format
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