“Dreamy blueberry manicure with Venalisa gel polish!”
@venalisa_official · 103K followers
This creator normally gets 41K views. This one got 1.0M. That gap — not the raw number — is what makes the format worth copying.
The video showcases a step-by-step nail art tutorial featuring pastel purple and blue gel polishes, creating a "blueberry manicure" with polka dots, stripes, and small berry designs. It highlights the application of different Venalisa gel polishes and tools to achieve the final look.
Open original ↗Likes 48KComments 110Shares 9.3K
Why it worked
The video works because it provides a clear, step-by-step tutorial for a visually appealing nail design. The use of specific product names and numbers makes it easy for viewers to replicate the look, driving product interest and sales. The satisfying application process and the beautiful final result are highly engaging for beauty enthusiasts.