×164“He told me it was an empty box???”
@brummiebooter · 117K followers
This creator normally gets 165K views. This one got 27M. That gap — not the raw number — is what makes the format worth copying.
A person at a car boot sale finds an iPhone in a box that the seller claims is empty. They purchase it for £2, and the iPhone turns on and appears to be fully functional.
Open original ↗Likes 917KComments 5.2KShares 24K
Why it worked
The video creates a strong sense of curiosity and disbelief as the viewer watches the creator discover a valuable item for an incredibly low price. The "too good to be true" scenario is highly engaging and shareable, tapping into the desire for unexpected finds and bargains. The seller's apparent unawareness of the phone's presence adds to the intrigue and perceived luck of the creator.
How to reproduce this format
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