×23E-commerce Instagram video that did 23× its author's usual
🇳🇵💐
×23its author's usual
This creator normally gets 9.8K views. This one got 199K. That gap — not the raw number — is what makes the format worth copying.
The video shows a person packing multiple bouquets of crocheted flowers into various gift bags. Each bouquet is carefully placed into a bag, showcasing the product and the packaging process.
Open original ↗199K
Views
2.0%
Engagement
75/100
Virality
Likes 3.9KComments 47Shares —
Why it worked
This video works because it leverages the satisfaction of seeing products being carefully packaged, combined with an aesthetic visual and trending audio. It creates a sense of professionalism and care for the product, appealing to potential customers and those who enjoy satisfying content. The text overlay clearly communicates the activity, making it easy to understand and engage with.
Aesthetic appeal of the products and packaging.Clear demonstration of the packing process.Use of trending audio enhances engagement.Simple yet effective text overlay.
Product ShowcaseBehind the ScenesCustomer ExperienceCraftsmanship
How to reproduce this format
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