×687“A new era of smarter health tracking.🙌”
@heykumaar · 89K followers
×687its author's usual
This creator normally gets 19K views. This one got 13M. That gap — not the raw number — is what makes the format worth copying.
This video showcases the unboxing and features of the Noise Rep fitness tracker. It highlights the product's design, components, and the detailed health tracking data available through its companion app.
Open original ↗13M
Views
0.2%
Engagement
75/100
Virality
Likes 21KComments 477Shares —
Why it worked
The ASMR sounds create an immersive and satisfying viewing experience, drawing viewers in. The clear, concise text overlays highlight key features, making the product's benefits easy to understand. The visual focus on the product's aesthetics and the app's detailed data appeals to tech and fitness enthusiasts interested in health tracking.
High-quality visuals and audio create an engaging experience.Clear text overlays effectively communicate product features.Detailed demonstration of the app's functionality adds value.Focus on unboxing and assembly satisfies viewer curiosity.
Product ReviewUnboxingTech ShowcaseHealth & Wellness
How to reproduce this format
More e-commerce hooks that worked
“POV: you are nails (being packed)”×18801 its author's norm
“50 ct. light pink + lilies 🌺”×6681 its author's norm
“About to risk my nails for your information”×5914 its author's norm
“The toy-saving mom hack I didn’t know I needed! 🙌”×5830 its author's normExplore more