E-commerce Instagram video that did 5× its author's usual
What‘s hiding in your drink? #weirdfinds #cutefinds #seal #muglover #coffeemug homedecor
@adollshome_3.0 · 167K followers
This creator normally gets 7.2K views. This one got 34K. That gap — not the raw number — is what makes the format worth copying.
The video showcases a unique coffee mug with a 3D seal figurine at the bottom. Ice cubes and blueberries are added to the mug, followed by water, creating an illusion of the seal swimming.
Open original ↗Likes 716Comments 4Shares —
Why it worked
The video works because it features an adorable and unique product, appealing to viewers who appreciate cute and quirky items. The ASMR-like sound of water being poured adds to the sensory experience, making it satisfying to watch. The reveal of the seal 'swimming' creates a delightful surprise, encouraging shares and comments.