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InstagramE-commerceVoiceover + b-roll

“If you got onto an indestructible water blob and a car was thrown on the other side, you would soar hundreds of feet into the air.”

@frukty.bishkek · 90K followers

We have not measured this creator's own baseline yet, so we cannot say whether 6.6M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

The video starts with a physics simulation showing a human figure being launched into the air by objects falling onto a water blob, with increasing launch heights. It then transitions to a real-world fruit basket shop, showcasing beautifully arranged fruit baskets for sale.

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6.6M
Views
5.5%
Engagement
90/100
Virality

Likes 359KComments 4.1KShares

Why it worked

The video uses a highly engaging and curiosity-inducing physics simulation to grab attention, then smoothly transitions to a product advertisement. The unexpected shift from a fantastical scenario to a real-world product creates a memorable and shareable experience, leveraging the initial virality of the simulation to promote the business.

Highly engaging and unique hook using 3D animationClear transition from entertainment to product promotionVisually appealing product presentationEffective use of text overlays for key information
Product ShowcaseEntertainmentCuriosity

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