×610“🐻 Excuse me?”
@straitstimes · 1.3M followers
This creator normally gets 11K views. This one got 6.9M. That gap — not the raw number — is what makes the format worth copying.
A man engrossed in his phone stands by the roadside in Romania, completely unaware of a bear approaching him from behind. The bear sniffs around his car before moving on, and the man eventually notices the bear and quickly gets into his car.
Open original ↗Likes 656KComments 9.3KShares 192K
Why it worked
The video works due to the shock visual of a dangerous animal approaching an oblivious human, creating immediate suspense and curiosity. The trending audio adds a layer of humor and irony to the tense situation, making it highly shareable. The text overlay clearly explains the situation, making it easy for viewers to understand and react.
How to reproduce this format
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