×19“McDonald's Fried Apple Pie Is Back After 34 Years! 🔍🌡️⚖️”
@joeishungrybite · 683K followers
This creator normally gets 306K views. This one got 5.8M. That gap — not the raw number — is what makes the format worth copying.
A man drives through a McDonald's drive-thru, orders fried apple pies, and then performs a temperature and weight test on them in his car and later in a studio setting. He then reviews the pies and gives them a score.
Open original ↗Likes 859KComments 5.3KShares 55K
Why it worked
The video works because it taps into nostalgia for a popular fast-food item, the McDonald's fried apple pie. The creator's systematic approach to testing the food's temperature and weight, combined with a detailed review, provides valuable information and entertainment. The use of on-screen text for data and a clear scoring system makes the content easy to understand and share. The creator's personality and consistent format also build trust and engagement with his audience.
How to reproduce this format
More food hooks that worked
“Who did the plate dressing the best?”×18700 its author's norm
“На столе чьи сигареты лежат?”×18509 its author's norm
TikTok breakdown×8107 its author's norm
“If it was real chocolate shouldn’t it melt???”×6545 its author's norm