“I filled an entire swimming pool with inedible pickles, and now I'm going to make the world's tallest pickle sculpture out of pickle jars.”
@serenaneel · 12M followers
×2its author's usual
This creator normally gets 8.7M views. This one got 17M. That gap — not the raw number — is what makes the format worth copying.
A woman attempts to build the world's tallest pickle sculpture using empty pickle jars, with the help of friends and a tractor. She also takes a dip in a pool filled with pickles, which are later recycled into natural gas.
Open original ↗17M
Views
12.9%
Engagement
90/100
Virality
Likes 2.2MComments 6.0KShares 43K
Why it worked
The video works due to its ambitious and unusual challenge, combined with a clear progression of the building process. The unexpected elements, like the pickle pool and the sudden weather change, add humor and keep viewers engaged. The use of a trending audio and a personal touch with the pickle hat enhances its appeal.
Unique and attention-grabbing conceptClear progression of the projectHumorous and relatable reactionsEngaging use of trending audioIncorporates a physical challenge and a large-scale build
DIY projectsExtreme challengesHumor
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