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TikTokFood

“Oh boy, guys, look at that. Oh my god, largest plate of Wu Xiang, look at that. Thank you, uncle.”

@zermattneo · 3.4M followers

×1its author's usual

This creator normally gets 1.2M views. This one got 1.6M. That gap — not the raw number — is what makes the format worth copying.

The video features a man attempting a food challenge by eating a giant platter of various fried foods and other dishes, including century eggs, bean curd, and prawn crackers, served by an 81-year-old uncle. He dips the food in a sauce and expresses his enjoyment throughout the meal, eventually finishing the entire plate.

Open original ↗
1.6M
Views
4.2%
Engagement
90/100
Virality

Likes 66KComments 695Shares 7.2K

Why it worked

The video works due to the sheer size of the food challenge, creating a 'wow' factor. The interaction with the elderly vendor adds a heartwarming element, and the close-up shots of the food and dipping create an appetizing and engaging experience. The completion of the challenge and the positive reaction from the crowd provide a satisfying conclusion.

Visually striking food challenge (large portion size)Engaging and enthusiastic creatorHeartwarming interaction with the elderly vendorClear shots of food preparation and consumptionSatisfying conclusion with the empty plate
Food ChallengesLocal CuisineMukbangCommunity Stories

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