×858“Either this or it blinks, but that’s when I know it’s time to go bed 💔”
@kawfeekup · 12K followers
This creator normally gets 1.1K views. This one got 972K. That gap — not the raw number — is what makes the format worth copying.
The video shows a digital drawing of an anime-style character, with the artist making exaggerated, distorted edits to the facial features, specifically the eyes and mouth, as if experiencing visual hallucinations or fatigue from drawing late at night. The edits are undone and redone, emphasizing the 'before and after' effect of tired drawing.
Open original ↗Likes 86KComments 642Shares 2.1K
Why it worked
The video uses a relatable experience for artists (drawing late at night leading to visual distortions) combined with a visually engaging and slightly humorous depiction. The rapid cuts between the 'normal' and 'distorted' drawing, set to a dramatic sound, create a strong emotional response and curiosity, encouraging shares among the art community.
How to reproduce this format
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