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TikTokBeautyTutorial

“bronzed + glassy routine”

@lenkalul · 4.3M followers

×4its author's usual

This creator normally gets 2.3M views. This one got 9.8M. That gap — not the raw number — is what makes the format worth copying.

A woman demonstrates her "bronzed + glassy" skincare and makeup routine, applying various products to her face and hair to achieve a slicked-back ponytail and dewy, bronzed skin.

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9.8M
Views
0.4%
Engagement
85/100
Virality

Likes 38KComments 180Shares 797

Why it worked

The video uses ASMR sounds and a satisfying visual transformation to keep viewers engaged. The clear, step-by-step application of products makes it easy to follow and inspires viewers to try the look.

clear product applicationsatisfying ASMR soundsvisual transformationrelatable and achievable look
beauty routineskincaremakeup tutorial

How to reproduce this format

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Step-by-step reproduction · target audience · adaptation.
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