×19“CRNA school stress weight is finally gone, down 65 lbs one year later”
@connorpatrick12 · 2.6M followers
This creator normally gets 586K views. This one got 11M. That gap — not the raw number — is what makes the format worth copying.
The video shows a person's weight loss transformation over one year, starting from a heavier state to a significantly leaner physique, with on-screen text detailing the journey.
Open original ↗Likes 672KComments 1.1KShares 7.7K
Why it worked
The video works due to its relatable theme of personal transformation and achievement, particularly in weight loss. The 'before and after' format is highly engaging, providing a clear visual representation of progress that resonates with viewers interested in health and fitness journeys. The on-screen text provides context and a sense of accomplishment, encouraging engagement through shared experience and aspiration. The dramatic visual change is highly shareable and taps into the universal desire for self-improvement.
How to reproduce this format
More health hooks that worked
“BELIEVE IN YOUR BREATH BEYOND BREATHWORK.”×207942 its author's norm
“Place the tip of your tongue slightly behind your teeth.”×8279 its author's norm
“YOUR BLOATED FACE ISN'T FAT. IT'S TRAPPED TENSION.”×7020 its author's norm
TikTok breakdown×6830 its author's norm