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“What my 25m.o eats for lunch”

@techforbaby

We have not measured this creator's own baseline yet, so we cannot say whether 10.0M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A parent prepares an elaborate meal of octopus, gnocchi, and beet puree for their toddler. The toddler then happily eats the meal, demonstrating the use of a baby food maker for other parts of the meal.

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10.0M
Views
3.6%
Engagement
85/100
Virality

Likes 356KComments 3.1KShares 42K

Why it worked

The video uses a shocking visual hook (toddler with a whole octopus) to grab attention, then transitions into a relatable and educational parenting content piece about healthy toddler meals and a useful product. The 'behind the scenes' aspect adds authenticity and value, while the toddler's enthusiastic eating is engaging and reassuring for other parents.

Strong, attention-grabbing hook with the octopus.Clear demonstration of product use and benefits.Engaging and adorable toddler reactions.Educational value for parents on healthy eating.Behind-the-scenes content adds authenticity.
toddler mealsbaby food maker demohealthy eatingparenting hacks

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