TikTokArt
“CHOCOLATE MAKER”
@gulisilb · 104K followers
We have not measured this creator's own baseline yet, so we cannot say whether 11M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A woman sits on a bench, appearing to be covered in a melting chocolate-like substance. Another woman interacts with the 'chocolate' by pulling and stretching it, revealing it to be an AI-generated effect that transforms the first woman into a chocolate sculpture.
Open original ↗11M
Views
0.7%
Engagement
85/100
Virality
Likes 81KComments 1.9KShares 8.1K
Why it worked
The video works due to its novelty and the surprising AI effect. The initial visual of a person covered in chocolate is intriguing, and the reveal that it's an AI transformation adds a layer of unexpectedness and humor. The smooth, realistic-looking AI effect is visually compelling and encourages rewatches to understand how it was done.
Highly engaging visual effectUnexpected and humorous outcomeGood use of trending AI technologyRelatable setting (outdoor cafe/patio)
AI creativityVisual effectsHumorSurprise
How to reproduce this format
More art hooks that worked
“Omg I love the way u render eyes! How I render eyes:”×3180 its author's norm
“Creating a giant painting of Times Square, New York 🌃 🔊Sound on to hear all the studio sounds 🎨”×2325 its author's norm
“It’s better without the music..”×1651 its author's norm
Instagram breakdown×1410 its author's normExplore more