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TikTokotherVoiceover + b-roll

“welcome to cleantok”

@cleaningwithida · 2.2M followers

We have not measured this creator's own baseline yet, so we cannot say whether 14M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

This video is a fast-paced montage showcasing various cleaning activities and products, set to a trending audio. It features close-ups of different cleaning tools and methods being used on surfaces like floors, toilets, sinks, and mirrors, all with the recurring on-screen text "welcome to cleantok".

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14M
Views
3.9%
Engagement
90/100
Virality

Likes 533KComments 2.6KShares 8.2K

Why it worked

The video works because it combines satisfying cleaning visuals with a popular, upbeat audio, creating an engaging and aspirational view of cleaning. The rapid cuts keep viewers entertained, and the "welcome to cleantok" text clearly signals the content's niche, attracting a dedicated audience. The use of visually appealing products and effective cleaning techniques makes it highly shareable within the cleaning community.

Fast-paced editing keeps viewer attentionVisually satisfying cleaning actionsEffective use of trending audioClear niche identification with on-screen textShowcases a variety of products and techniques
satisfactionmotivationproduct showcasecommunity building

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