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InstagramFood

“I nominate you to buy me a Red Bull”

@sedivkaa_ · 14K followers

×7its author's usual

This creator normally gets 87K views. This one got 608K. That gap — not the raw number — is what makes the format worth copying.

A person opens a mini-fridge stocked with various Red Bull energy drinks, selecting a white can. The video uses a trending audio and text overlay to nominate someone to buy them a Red Bull.

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608K
Views
5.3%
Engagement
85/100
Virality

Likes 32KComments 247Shares

Why it worked

The video leverages a popular trend of 'nominating' someone, combined with a relatable desire for a popular product (Red Bull). The trending audio adds to its shareability, and the clear call to action (tagging a friend) encourages engagement and virality.

Leverages trending audio effectivelyClear and concise call to action (tagging)Relatable content for a broad audienceShowcases product in an engaging way
engagementrelatabilityproduct showcase

How to reproduce this format

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