×7Food Instagram video that did 7× its author's usual
15 days mein bache hai ab bas 3 din…Officially opening soon kuch naye dishes aur ek naye address ke sath! Stay tuned♥️ #healthybhitastybhi #bhaaprebhaap #versova
@bhaaprebhaap · 46K followers
This creator normally gets 1.9M views. This one got 13M. That gap — not the raw number — is what makes the format worth copying.
A woman in a pink shirt and black pants stands outside an empty storefront, excitedly pointing out where different sections of her new business will be. She concludes by revealing the name of her business and inviting viewers to visit after 15 days.
Open original ↗Likes 199KComments 693Shares —
Why it worked
The video works because it builds anticipation and excitement for a new business venture. The creator's enthusiastic demeanor and direct address to the camera create a personal connection with the audience, making them feel part of the journey. The 'before' state of the empty shop promises a 'transformation' which is inherently engaging, and the call to action to visit in 15 days creates a sense of urgency and community.
How to reproduce this format
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