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InstagramArtVoiceover + b-roll

“Sounds of the studio -part 2 🎨🔉”

@paulkenton · 2.2M followers

×303its author's usual

This creator normally gets 103K views. This one got 25M. That gap — not the raw number — is what makes the format worth copying.

An artist in a studio is seen actively creating a large abstract painting on a white canvas using black and gray paint, splashing and dripping it to create dynamic textures.

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25M
Views
3.9%
Engagement
85/100
Virality

Likes 953KComments 6.2KShares

Why it worked

The video works because it offers a captivating glimpse into the artistic process, which is often seen as mysterious or exclusive. The energetic and somewhat chaotic method of painting is visually engaging and satisfying to watch, appealing to viewers' curiosity and appreciation for creative expression. The 'sounds of the studio' aspect, as suggested by the caption, adds an immersive sensory layer, making the viewer feel present in the creative space. The raw, unpolished nature of the creation process is authentic and relatable, fostering a connection with the artist and their work.

Visually dynamic and engaging content.Showcases a unique and energetic creative process.Authentic behind-the-scenes look.Appeals to a broad audience interested in art and creativity.
artistic processcreative expressionbehind-the-scenessatisfying visuals

How to reproduce this format

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