E-commerce Instagram video that did 1× its author's usual
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@buneko.np_ · 23K followers
×1its author's usual
This creator normally gets 9.8K views. This one got 13K. That gap — not the raw number — is what makes the format worth copying.
The video showcases various bouquets of crocheted flowers being placed into clear, branded gift bags. It highlights the packaging process for different flower arrangements, set to a popular audio track.
Open original ↗13K
Views
3.5%
Engagement
75/100
Virality
Likes 470Comments 1Shares —
Why it worked
The video works by showcasing the product in an appealing way, emphasizing the care in packaging, and using a trending audio to increase discoverability and engagement. The visual satisfaction of the flowers fitting perfectly into the bags also creates a pleasant viewing experience.
Visually appealing productClear demonstration of packagingUse of trending audioHighlights attention to detail in presentation
product showcasepackaging processcustomer experience
How to reproduce this format
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