×47Business Instagram video that did 47× its author's usual
#besantaş #esdeekid #construction #concrete
@besantas · 27K followers
This creator normally gets 1.8K views. This one got 87K. That gap — not the raw number — is what makes the format worth copying.
The video showcases a concrete company's operations, highlighting their fleet of red and grey cement mixer trucks at various construction sites, both day and night. It features a rapid montage of their history, location, and company values, all set to a dynamic beat.
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Why it worked
The video uses a strong visual hook with color isolation and dynamic drone shots, combined with a fast-paced edit and an engaging audio track. The rapid-fire text overlays convey key company information efficiently, appealing to viewers interested in construction, logistics, and business operations. The split-screen effects and transitions add a modern, professional touch.
How to reproduce this format
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