Business Instagram video that did 2× its author's usual
Wie viel Geld verdienst du wirklich? 😳💸
@uweis.finance · 8.5K followers
This creator normally gets 24K views. This one got 39K. That gap — not the raw number — is what makes the format worth copying.
A street interviewer asks a pretzel bakery owner about his business, annual revenue, and investment strategies. The owner explains his seasonal business model and how he invests in real estate.
Open original ↗Likes 207Comments 5Shares —
Why it worked
The video works because it taps into people's curiosity about how much others earn and how they manage their finances. The interviewee's transparency about his business and investment strategies is engaging, and the interviewer's direct questions keep the conversation flowing. The initial bold claim in the overlay text also creates a strong curiosity gap.