×0other Instagram video that did 0× its author's usual
Nada como uma boa amizade, né? E vocês, o que acham disso?
@brasilcomlula · 129K followers
This creator normally gets 288K views. This one got 18K. That gap — not the raw number — is what makes the format worth copying.
The video features a montage of various male politicians and public figures, often shown in pairs or groups, with news headlines overlaid discussing their alleged involvement in scandals, arrests, or legal issues. The recurring theme is 'friendship' contrasted with these controversies.
Open original ↗Likes 1.6KComments 153Shares —
Why it worked
The video creates a strong sense of irony and social commentary by juxtaposing a sentimental song about friendship with news headlines detailing various controversies and legal troubles involving the individuals depicted. This contrast is engaging and provokes a strong reaction from viewers, encouraging shares and comments. The use of a popular, nostalgic song also draws in viewers.
How to reproduce this format
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