InstagramFood
“Hey the customer wants this served hot!”
@nyc_gyro · 43K followers
×4its author's usual
This creator normally gets 89K views. This one got 316K. That gap — not the raw number — is what makes the format worth copying.
A customer requests hot food, and an employee brings out a cold dish. The manager intervenes, and the employee then heats the dish by blowing on it, much to the manager's dismay.
Open original ↗316K
Views
4.0%
Engagement
80/100
Virality
Likes 12KComments 669Shares —
Why it worked
The humor comes from the unexpected and absurd way the employee attempts to heat the food, creating a relatable and funny scenario for anyone who has worked in customer service or a restaurant. The use of a trending audio track also helps with discoverability.
relatable humorclear setup and punchlineuse of trending audiogood character expressions
humorbehind the scenescustomer service
How to reproduce this format
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