×6Business Instagram video that did 6× its author's usual
I sat down with @manpreet.kirpa and @jai.kirpa founders of @kirpa.properties to talk about their journey from humble beginnings to building their own path in Dubai’s competitive real estate market. We discussed their first impressions of Dubai, the challenges of starting from scratch, how Kirpa Properties came to life, and the moment they realised their hard work was turning into something much bigger than they imagined. A conversation about mindset shifts, taking risks, staying connected to your roots, and creating your own definition of success. #theuglytruth #podcast #salesleadership #dubairealestate #growthmindset
@amitgnambiar · 11K followers
This creator normally gets 9.3K views. This one got 60K. That gap — not the raw number — is what makes the format worth copying.
The video features an interview with two entrepreneurs, Manpreet and Jai Kirpa, founders of Kirpa Properties. They discuss their journey from humble beginnings in a small village in Punjab to establishing a successful real estate business in Dubai, highlighting their initial struggles and eventual success.
Open original ↗Likes 2.1KComments 35Shares —
Why it worked
The video works because it tells a relatable rags-to-riches story, inspiring viewers with the founders' journey from humble beginnings and financial struggles to building a successful company. The conversational interview style makes it engaging and authentic, while the clear narrative of overcoming challenges resonates with aspiring entrepreneurs and those seeking motivation.
How to reproduce this format
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