Instagram video breakdown
The Titan’s curse is upon us. #PercyJackson and the Olympians Season 3 premieres November 20 on Disney+.
@percyseries · 1.6M followers
We have not measured this creator's own baseline yet, so we cannot say whether 9.7M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A young man with curly hair is shown struggling under the weight of a massive, rocky structure, symbolizing a curse or burden. He speaks in a voiceover about his choice to bear the weight and the risks involved, culminating in a dramatic reveal of the series title and release date.
Open original ↗9.7M
Views
4.1%
Engagement
75/100
Virality
Likes 395KComments 4.0KShares —
Why it worked
The dramatic voiceover combined with intense visuals of struggle and sacrifice creates a strong emotional connection and builds anticipation. The slow reveal of the series title and release date after a period of high tension effectively captures attention and leaves viewers wanting more.
Strong emotional appeal through voiceover and visualsEffective tension building and releaseHigh production qualityClear call to action/release date
storytellingdramaanticipationcinematic
How to reproduce this format
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