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InstagramFoodTutorial

“Coca-Cola, Fanta, Gatorade, Sprite. Chicken.”

@_doublebite_ · 317K followers

×1its author's usual

This creator normally gets 8.0M views. This one got 5.7M. That gap — not the raw number — is what makes the format worth copying.

A man boils chicken wings in four different sodas (Coca-Cola, Fanta, Gatorade, Sprite) and then tastes and rates each one.

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5.7M
Views
1.8%
Engagement
85/100
Virality

Likes 101KComments 420Shares

Why it worked

The video creates a sense of curiosity by combining unexpected ingredients (chicken and soda) and then delivers on that curiosity with a taste test and ratings. The clear visual comparison and the creator's reactions make it engaging.

Unique and unexpected conceptClear comparison and rating systemEngaging visual presentation with on-screen text and emojisSatisfying reveal of the cooked product
food experimentstaste testscooking challenges

How to reproduce this format

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Step-by-step reproduction · target audience · adaptation.
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