×13Travel Instagram video that did 13× its author's usual
There’s something special about exploring a city with your besties and having the perfect home base makes all the difference. ✨ For our @theproageproject getaway, we stayed at the @omnichicagohotel right on the Magnificent Mile. We loved being able to walk to some of Chicago’s best shopping, restaurants, and iconic attractions without spending time in the car. 😊 Mornings started with a workout, followed by breakfast and coffee before heading out to explore. After full days around the city, it was so nice to come back, unwind at the bar, enjoy dinner, and relax in our spacious suites.💫 you’re planning a Chicago getaway with friends, the location truly doesn’t get much better. ❤️ Save this for your next trip to Chicago. ✨ @omnihotels #OmniChicago #Chicago #MagnificentMile #GirlsTrip
@evolvingover50 · 39K followers
This creator normally gets 15K views. This one got 197K. That gap — not the raw number — is what makes the format worth copying.
A group of women on a girls' trip showcases their stay at the Omni Chicago Hotel, highlighting its amenities, spacious suites, city views, and prime location for shopping and exploring Chicago's attractions.
Open original ↗Likes 11KComments 497Shares —
Why it worked
The video works by showcasing a desirable travel experience (girls' trip in a luxurious hotel) and highlighting key features that appeal to potential guests: comfort, convenience, and access to local attractions. The upbeat music and positive visuals create an aspirational and inviting atmosphere, encouraging viewers to consider the hotel for their own trips. The 'girls trip' angle adds a relatable and social element.
How to reproduce this format
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