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InstagramBeauty

Beauty Instagram video that did 3× its author's usual

😂😂😂

@laser_lab_simf · 33K followers

×3its author's usual

This creator normally gets 40K views. This one got 104K. That gap — not the raw number — is what makes the format worth copying.

A woman arrives at a laser hair removal appointment during PMS and aggressively tells the technician not to make excuses about her skin or hair type, then storms out.

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104K
Views
1.3%
Engagement
80/100
Virality

Likes 1.3KComments 30Shares

Why it worked

The video works by tapping into a relatable, humorous, and slightly exaggerated scenario that many women can understand: heightened irritability during PMS. The unexpected aggression from the client creates a comedic shock value, making it memorable and shareable. The on-screen text immediately sets the context, drawing in viewers who might identify with the situation.

relatable humorclear setup with text overlayengaging character interactionshort and punchy delivery
humorrelatabilitybehind the scenes

How to reproduce this format

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