×1Beauty Instagram video that did 1× its author's usual
@laser_lab_simf · 33K followers
×1its author's usual
This creator normally gets 40K views. This one got 48K. That gap — not the raw number — is what makes the format worth copying.
A woman records herself in a mirror, showing a 'before' look with lighter hair and a striped top, then transitions to a 'glow up' with darker hair and a black sports bra, featuring a loading bar graphic overlay.
Open original ↗48K
Views
2.0%
Engagement
80/100
Virality
Likes 964Comments 14Shares —
Why it worked
The video leverages the popular 'glow up' transformation trope, combined with a recognizable loading bar graphic and a trending audio clip, creating an engaging and satisfying visual reveal. The quick transition and aspirational 'after' look encourage replays and shares.
Clear before and after visualUtilizes trending audioRelatable transformation themeEngaging visual effect with the loading bar
TransformationBeautySelf-care
How to reproduce this format
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