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InstagramFoodVoiceover + b-roll

“Aqui funciona assim: pediu, chegou 🔥”

@dhoosushi · 156K followers

We have not measured this creator's own baseline yet, so we cannot say whether 18M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

The video shows a behind-the-scenes look at a food photography shoot, where a team sets up lighting and props to capture a perfect shot of a dish. It then transitions to the final, professionally shot image of the food.

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18M
Views
2.7%
Engagement
85/100
Virality

Likes 482KComments 1.8KShares

Why it worked

The video works because it offers an exclusive peek into the effort and artistry behind creating appealing food visuals. The 'before and after' effect, transitioning from the chaotic setup to the polished final product, creates a satisfying reveal that captivates viewers. The trending audio adds to its shareability.

Engaging behind-the-scenes contentHigh-quality final product revealEffective use of trending audioClear contrast between effort and result
behind the scenesproduct showcasemarketing

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