×132InstagramFood
“Applewood is the best in the world 🤷🏻♂️”
@tigrangertz · 1.8M followers
×132its author's usual
This creator normally gets 397K views. This one got 35M. That gap — not the raw number — is what makes the format worth copying.
This video features a split-screen trend where a woman attempts a high kick to knock a water bottle off a punching bag, interspersed with two men in a garden attempting the same feat. The men repeatedly fail, comically hitting the cameraman, before one proudly declares his company is the best.
Open original ↗35M
Views
7.6%
Engagement
85/100
Virality
Likes 2.6MComments 13KShares —
Why it worked
The video works due to its comedic timing, the contrast between the skilled woman and the clumsy men, and the unexpected twist of the men promoting their landscaping business. The repeated failures and the cameraman getting hit add to the humor and shareability.
Humorous contrast between the two scenesUnexpected and funny ending with the business promotionRelatable comedic failuresGood use of trending audio
humorbrand awarenessbehind the scenes
How to reproduce this format
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