×81“Normalise making music videos with ur work besties”
@moustachenz · 88K followers
This creator normally gets 39K views. This one got 3.2M. That gap — not the raw number — is what makes the format worth copying.
Three co-workers in a food preparation setting create a playful music video using kitchen tools and ingredients as props, set to a trending audio track. They interact with their work environment in a humorous and engaging way.
Open original ↗Likes 224KComments 2.1KShares —
Why it worked
The video works because it leverages a trending audio, combines it with relatable workplace humor, and showcases the personalities of the employees. The unexpected use of kitchen items as props and the playful choreography make it highly entertaining and shareable, appealing to a broad audience who appreciate lighthearted content and behind-the-scenes glimpses.
How to reproduce this format
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