×0“Kaha M5 competition”
@k-media · 9.5M followers
This creator normally gets 224K views. This one got 5.9M. That gap — not the raw number — is what makes the format worth copying.
A man showcases a heavily damaged BMW M5 Competition, emphasizing its 'Black Edition,' 'Competition,' and 'First Edition' features. He starts the car, drifts it, and then shows off his expensive shoes, maintaining a confident and slightly arrogant persona throughout.
Open original ↗Likes 0Comments 0Shares —
Why it worked
The video works due to the shock value of a luxury car being so heavily damaged, combined with the creator's exaggerated, confident persona and the unexpected reveal of his expensive shoes. The rapid cuts and loud car sounds grab attention, and the humor comes from the contrast between the car's state and the owner's pride.
How to reproduce this format
More auto hooks that worked
“When you've already filled up and look back.”×12667 its author's norm