×5“POV: Reasons NOT to get a bob”
@brookemonk_ · 49M followers
×5its author's usual
This creator normally gets 15M views. This one got 75M. That gap — not the raw number — is what makes the format worth copying.
A woman in a vibrant dress showcases different hairstyles, starting with a bob and then transitioning to long hair, messy buns, and braids, to illustrate reasons not to get a bob haircut.
Open original ↗75M
Views
6.2%
Engagement
85/100
Virality
Likes 4.6MComments 22KShares 48K
Why it worked
The video uses a relatable 'POV' hook and a popular audio to engage viewers. It creates a sense of curiosity by presenting 'reasons NOT to get a bob,' which is a common hair trend, and then visually demonstrates the versatility of longer hair, making it highly shareable among those contemplating a haircut or who already have bobs.
Engaging POV hookClear visual demonstration of each pointRelatable content for a broad audience interested in hair trendsEffective use of trending audio
hair carestyle tipspersonal expression
How to reproduce this format
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