×0“Where is Boots? Where's the new cat?”
@notbrookemonk · 13M followers
×0its author's usual
This creator normally gets 754K views. This one got 313K. That gap — not the raw number — is what makes the format worth copying.
A creator responds to a comment asking "Where is Boots?" by showing her two cats, Boots and Jellybean, highlighting how quickly Boots has grown and how big he is now.
Open original ↗313K
Views
7.0%
Engagement
75/100
Virality
Likes 22KComments 222Shares 62
Why it worked
The video works because it directly addresses a viewer's question, fostering engagement and a sense of community. The reveal of the growing cat, Boots, is endearing and plays on the universal appeal of cute pets, especially kittens growing up. The comparison to the older cat further emphasizes Boots's growth, creating a relatable moment for pet owners.
Directly addresses viewer comments, increasing engagementFeatures cute pets, which has broad appealShows relatable pet owner emotions (e.g., pets growing too fast)Good use of b-roll to show the subject of discussion
pet caredaily lifecommunity engagement
How to reproduce this format
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