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TikTokComedyTalking head

“things I used to be INSECURE ABOUT in the bedroom before I became a baddie.”

@notburnttoasthehe · 5.4M followers

×6its author's usual

This creator normally gets 1.2M views. This one got 7.8M. That gap — not the raw number — is what makes the format worth copying.

A woman applies makeup while talking directly to the camera about insecurities she used to have, specifically related to intimacy and body image, before realizing they don't matter. She shares her thoughts on societal expectations and the importance of self-acceptance.

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7.8M
Views
10.4%
Engagement
85/100
Virality

Likes 810KComments 1.3KShares 13K

Why it worked

The video works because it addresses common, relatable insecurities in a candid and empowering way. The creator's direct address and personal anecdotes build trust and connection with the audience. The makeup application acts as a secondary, engaging visual element, keeping viewers entertained while listening to the message. The 'hot take' on experienced partners adds a slightly controversial but thought-provoking element, encouraging discussion in the comments.

Relatable content that addresses common insecurities.Engaging delivery with expressive facial expressions and humor.Combines personal storytelling with a practical activity (makeup application), maintaining visual interest.Empowering message promotes self-acceptance and challenges societal norms.Clear and direct communication style.
self-loverelationshipsbeauty tipsempowerment

How to reproduce this format

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