“Hey there Delilah, what's it like in New York City?”
@spiderxeno_official · 32K followers
We have not measured this creator's own baseline yet, so we cannot say whether 19M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A person holds a piece of broken amber-colored glass, looking through it to transform the view of a path lined with trees into a warm, golden, and blurry scene, set to the song 'Hey There Delilah'.
Open original ↗19M
Views
23.7%
Engagement
85/100
Virality
Likes 4.4MComments 16KShares 273K
Why it worked
The video uses a popular, nostalgic song and a simple yet visually striking effect to create a sense of wonder and transformation, making it highly shareable and engaging. The 'looking through' concept is universally appealing.
simple yet effective visual trickrelatable and nostalgic audioevokes a sense of calm and wonder
visual effectsnostalgiacreativity
How to reproduce this format
More travel hooks that worked
TikTok breakdown×14501 its author's norm
“Is this what birds get to see?”×10565 its author's norm
TikTok breakdown×3569 its author's norm
Instagram breakdown×3393 its author's normExplore more
@spiderxeno_official full creator report→
Own norm, reach & audience
Free UGC price calculator→
Fair price from real median views
Auto viral trends→
Top videos ranked by views
Food viral trends→
Top videos ranked by views
Travel viral trends→
Top videos ranked by views
Fashion viral trends→
Top videos ranked by views