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“POV: You do a TCA 30% chemical peel”
@aviante__ · 127K followers
×1439its author's usual
This creator normally gets 46K views. This one got 66M. That gap — not the raw number — is what makes the format worth copying.
A man applies a TCA 30% chemical peel to his face, showing the immediate stinging and whitening reaction. He uses a fan to alleviate the burning sensation as his skin visibly frosts.
Open original ↗66M
Views
5.1%
Engagement
90/100
Virality
Likes 3.4MComments 22KShares 154K
Why it worked
The video works because it uses a POV format to create an immersive and relatable experience for viewers interested in skincare. The dramatic visual transformation and the man's reaction to the pain create a strong emotional response and curiosity, making viewers want to see the outcome. The use of trending audio further boosts its discoverability.
Strong POV engagementVisually striking transformationAuthentic reaction to the productClear demonstration of a process
skincare journeyproduct reviewself-care
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