×414“Can you believe this isn't Europe...”
@diningwithdamian · 64K followers
This creator normally gets 1.8K views. This one got 753K. That gap — not the raw number — is what makes the format worth copying.
The video showcases the scenic beauty of Catalina Island, highlighting its resemblance to European coastal towns and its proximity to Los Angeles. It features various picturesque views of the island, including its architecture, beaches, and harbor.
Open original ↗Likes 33KComments 180Shares 7.7K
Why it worked
The video creates a strong sense of curiosity and wanderlust by presenting a local destination that looks exotic and far away. The 'reveal' of Catalina Island being only an hour from Los Angeles is a compelling selling point, making it an accessible dream destination. The upbeat music and beautiful visuals contribute to its appeal.
How to reproduce this format
More travel hooks that worked
TikTok breakdown×14501 its author's norm
“Is this what birds get to see?”×10565 its author's norm
TikTok breakdown×3569 its author's norm
Instagram breakdown×3393 its author's norm