“Always starts with pores for that glow ✨”
@albina · 238K followers
This creator normally gets 107K views. This one got 2.7M. That gap — not the raw number — is what makes the format worth copying.
The video demonstrates a K-beauty skincare routine focusing on pore care, showing various products being applied to the skin. It highlights the steps involved in achieving a glowing complexion.
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Why it worked
The video works because it taps into the highly engaged K-beauty community and the universal desire for clear, glowing skin. The step-by-step demonstration is easy to follow, and the satisfying visual of product application, combined with the promise of 'glow,' creates aspiration. The short, concise format is perfect for quick consumption on TikTok, and the focus on a specific, common skin concern (pores) makes it highly relatable. The use of popular K-beauty products also generates interest and trust within the niche.