×808“YouDontNeedToOverline”
@rxthism · 1.4M followers
×808its author's usual
This creator normally gets 18K views. This one got 14M. That gap — not the raw number — is what makes the format worth copying.
A woman applies makeup to her lips, overlining them, while text on screen references a comment about not needing to overline. She then reacts with wide eyes and a thoughtful expression, implying she disagrees or is unbothered.
Open original ↗14M
Views
1.7%
Engagement
85/100
Virality
Likes 247KComments 1.8KShares 23K
Why it worked
The video uses a popular audio and a relatable scenario for many in the beauty community, creating a humorous POV that encourages engagement through shared experience or playful disagreement. The on-screen text clearly communicates the premise, making it easy to understand quickly.
relatable humorclear on-screen textengaging facial expressionsuse of trending audio
beauty tipsmakeup humorself-expression
How to reproduce this format
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