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“If you're not a huge fan of sweet oatmeal, then try savory oats.”

@nutritionbykylie · 3.0M followers

We have not measured this creator's own baseline yet, so we cannot say whether 14M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A woman demonstrates how to make savory ginger garlic chicken oats, highlighting its fiber and protein content. She shows the preparation steps, from chopping ingredients to cooking, and then enjoys the finished dish.

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14M
Views
0.1%
Engagement
75/100
Virality

Likes 17KComments 129Shares 2.1K

Why it worked

The video offers a unique and healthy breakfast alternative, appealing to those who prefer savory over sweet. The clear, step-by-step instructions and visual appeal of the dish make it easy for viewers to follow along and try the recipe themselves. The creator's positive reaction to the food also builds trust and encourages viewers to try it.

clear recipe instructionsvisually appealing foodemphasizes health benefitsengaging creator
recipeshealthy eatingquick meals

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