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TikTokBeautyTutorial

Beauty TikTok video that did 11× its author's usual

#doublecleanseshampoo #blondhaircare #colorprotect #metalremoval #hairmask #conditioner #blondroutine #shampoodouble #cheveuxblonds #блонд #HairCareTips #healthyblonde #shinyblond #hairlove #blondhairgoals

@valeriavel99 · 470K followers

×11its author's usual

This creator normally gets 1.3M views. This one got 13M. That gap — not the raw number — is what makes the format worth copying.

A person with long blonde hair demonstrates their hair washing routine, focusing on applying various hair products and rinsing them off, accompanied by ASMR sounds.

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13M
Views
3.1%
Engagement
85/100
Virality

Likes 413KComments 2.8KShares 20K

Why it worked

The ASMR elements create a relaxing and satisfying viewing experience, drawing in viewers interested in hair care and sensory content. The clear demonstration of product application and the visual appeal of long, healthy hair are highly engaging for a beauty audience.

satisfying ASMR soundsclear product demonstrationvisually appealing long hairrelatable routine
hair care routineproduct reviewASMR

How to reproduce this format

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Step-by-step reproduction · target audience · adaptation.
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