“It's not too late to become an au pair btw”
@hannahbatistaa · 5.8K followers
This creator normally gets 703 views. This one got 65K. That gap — not the raw number — is what makes the format worth copying.
The video showcases a young woman's daily life as an au pair, engaging in various activities with children, from playing and cooking to doing laundry and carving pumpkins. It highlights the fun and engaging aspects of the role.
Open original ↗Likes 9.3KComments 41Shares 313
Why it worked
The video works because it romanticizes the au pair lifestyle, making it seem fun and fulfilling. The fast cuts, upbeat music, and engaging activities create a positive and aspirational feeling. The text overlay acts as a direct call to action or a thought-provoking statement, encouraging engagement and sharing among those interested in similar experiences.