×152“I was so angry I need to speak to the chef”
@simonsquibb · 9.0M followers
This creator normally gets 218K views. This one got 33M. That gap — not the raw number — is what makes the format worth copying.
A customer, who is also a social media influencer, asks a waitress about her dream of opening her own restaurant after complimenting her on the pasta. He offers to help her achieve her dream by giving her a book and asking her to present a menu for her new restaurant.
Open original ↗Likes 2.9MComments 11KShares 18K
Why it worked
The video starts with a misleading hook, making viewers curious about why the customer is angry. The twist of him complimenting the chef and offering to help her achieve her dream creates a heartwarming and inspiring story. The emotional connection and the element of surprise make it highly shareable.
How to reproduce this format
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